Get the most back at the right time
ARI gives customers the opportunity to part ways with fleet vehicles amicably by taking the units out of service at the right time, with the highest possible return.
Remarketing decisions actually begin during acquisition, when clients use our web-based cost calculator to determine true lifecycle operating costs and conditions for optimum replacement. This enables customers to determine when downtime and lifecycle costs combine to exceed the cost of a new vehicle. That’s the best time to take a vehicle out of service. And that's when ARI pulls out all the stops. We list the vehicle on all available media to get clients the quickest sale and best dollar return. This includes a multi-level employee sale program, our own Internet websites, ARIBuyDirect program (we buy vehicles outright), specialized truck and equipment remarketing outlets, as well as traditional auctions and dealer outlets.
Our virtual market includes ARIAutoDirect.com offering vehicles for sale to the client’s employees, ARITruckDirect.com that targets truck and equipment dealers and end users on the open market, and ARIBuyDirect.com for consigned vehicle sales.
Vehicles sold at auction display Carfax stickers, signaling to potential buyers that service and maintenance records are web-accessible via Carfax Vehicle History Reports, one of the industry's most trusted names.
Our multiple selling outlets and high-velocity remarketing teams generate client returns that consistently rank among the best in the business.
Up for a tough challenge
When a leader in lawn care products transitioned from two-piece tractor trailers to one-piece units, the company sought our help in remarketing the entire outbound fleet, that numbered in the hundreds of vehicles. Complicating matters, most of the trucks were fairly new and carried high book values, creating the potential for loss. This client challenged us to sell the vehicles for the best possible return without losing money on the newer vehicles. We created an 11-step strategy covering every aspect of remarketing to create a special lease option for potential fleet buyers. We successfully remarketed all vehicles and exceeded expectations with returns averaging 25% better than initial estimates.
Specialized media for special trucks
Companies that want to ensure successful remarketing come to ARI. One such enterprise, a Sioux Falls, SD-based utility, has a fleet of vocational vehicles built for managing the flow of electricity and natural gas from suppliers to homes, businesses and other customers in the Northwest. Such highly specialized vehicles require specialized media, so we initiated an ad campaign in a newsletter published by Taylor & Martin, an auctioneer specializing in vocational vehicles, and in Transport Topics, a trade publication read by top buyers of remarketed vehicles. Our advertising cut through the clutter, reached targeted buyers and helped us successfully remarket the vehicles, posting returns of 20% more than other outlets.