Is Ridesharing a Fit for Business Fleets?

Mobility as a service solutions such as ridesharing and ride-hailing are becoming a normal part of consumers’ lives over the last decade. Leveraging these alternatives can help reduce personal expenses, especially in cities where having a vehicle is particularly expensive, while also mitigating the cumulative environmental impact. Some companies even offer incentives to employees who carpool to work. A study done by the Transportation Sustainability Research Center at Berkeley showed that car sharing helped reduce harmful emissions between 34-41 percent.

The Current Landscape The transportation industry is always changing, and the mobility space is no exception. Ridesharing is growing into more than carpooling to the office or sharing your taxi. It’s become an avenue for people to drive their personal cars less and an increasing number of companies are looking for innovative ways to cut down on travel time by optimizing routes and creating consistent pick up schedules so customers know when their ride will arrive.

One company, VIA is developing technology to challenge the way we look at the bus industry. Transportation companies like VIA have begun to develop technology that will allow riders the ability to plan their routes virtually.  The application will plan the most optimal route in order to pick up and drop off as many riders as possible without backtracking. This technology offers a new option for commuters to avoid overcrowded busses and inconvenient schedules.

Is Ridesharing a Fit for your Fleet?

While technology developments are making ridesharing easier for consumers, what does it mean for business applications? Is it possible for companies to integrate a mobility strategy into their existing vehicle fleet today?

As with many business questions, the answer is “it depends.”

We are already seeing companies leveraging ridesharing as a mechanism to innovatively right size their fleets or improve asset utilization. As customer needs change faster and faster, companies may find that some employees no longer require full-time use of a company vehicle. Instead of moving to reimbursement and the administration involved, ridesharing can make more efficient, trackable use of existing fleet vehicles across multiple drivers.

Some fleets end up looking at ridesharing as a result of data evaluation. When ARI works with clients to identify efficiency opportunities, we’re looking at analytics and can identify when a fleet vehicle is being underutilized. That starts the conversation within the client’s organization about why the vehicle is underutilized, and if there are other ways the employees can accomplish their job without the dedicated vehicle. Clients that are more progressive plunged right into ridesharing, proactively experimenting with different mobility options to determine the effectiveness for their fleets.

Ready to Learn More?

Not all trending mobility solutions will be a fit for every fleet, but ongoing development in these areas can result in viable options in the future. As the mobility space continues to change, so will the way fleets operate and how we approach solutions accordingly. ARI can help identify the right mobility solutions for your fleet needs.

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